One Size Does Not Fit All
With experience across various industries & path-to-purchase models, we create custom scopes and resourcing approaches to meet the needs of our clients’ teams and businesses.
Optimal Bio
Strategy
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Generate Lead Growth for Healthcare Consultations
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Develop, implement, and optimize a cross-channel media strategy to increase brand awareness, establish scientific authority, and generate qualified leads for new patient consultations across multiple office locations.
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7K Total Leads Generated (+33% vs 2023)
$80 Blended Cost Per Lead (-9% vs 2023)
2K Total Consults (+6% vs 2023)
200K Total Clicks across all digital channels
GoodPop
Strategy | Activation
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Understanding the digital landscape as it pertains to the frozen novelty space to build an integrated brand marketing plan to drive in-store retail purchases.
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Create a brand marketing strategy across paid, owned, and earned platforms to communicate multiple messages and reach nuanced audiences.
Develop a thoughtful investment strategy to accomplish growth and brand equity business objectives.
Align on a learning agenda to establish clear test and learn plans throughout implementation.
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Increased growth year over year, increased brand awareness, new ways of working across internal marketing teams and partners.
Bee’s Wrap
Strategy | Creative
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Planning and Execution for Strategic Account Management.
Elevate Social Content & Photography for Bee’s Wrap.
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Organize and manage the day-to-day marketing needs for Bee’s Wrap including collaboration with cross-functional teams, project timeline management, and assessment/ prioritization of short term and long term goal setting based on client objectives.
Execute upon social strategy to grow and engage the Bee’s Wrap community across Instagram + TikTok while elevating the brand’s visual identity across their marketing channels with high quality photography
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3 years or partnership and proactive problem solving and troubleshooting. Tailored solutions that best fit the clients needs across multiple platforms and design them to drive the clients success. And coordination of full marketing team leading +30% DTC growth YoY.
We Accumulated 1.9M+ views on TikTok and reached 1.8M+ accounts on Instagram. Created a net-new, full-year photography plan that centers around product launches and tentpole moments. And identified areas of branding inconsistencies across platforms and developed new WoW with external partner to create a cohesion
Dove
Creative
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Creating a ‘disruptor’ social media strategy for a traditional, legacy brand.
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Establish a social vision aligned with the brand’s mission and purpose.
Source a diverse group of content creators to support a variety of objectives.
Create brand guidelines for content creators to leverage.
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31 campaigns, +600 assets created
+25% increase in engagement
+5% increase in followers
High Brew
Activation
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Boost Revenue Through Strategic Email & SMS Optimization.
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High Brew Coffee needed to maximize their owned marketing channels. Our team was tasked with transforming their email and SMS programs into reliable revenue generators.
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Automated flows: +80% revenue, +97% orders, Email campaigns: +52% revenue, +64% orders, Email now generates 25% of monthly revenue, SMS subscribers: +22% growth
Technical foundation: Implemented DMARC and branded sending domain to enhance deliverability
Bar Taco
Creative
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Build Brand Awareness & Community on Social for bartaco.
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Execute bartaco’s social strategy across platforms to grow and engage the bartaco community - turning our socials into a beautiful billboard for the brand persona.
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Gained 7k+ followers on Instagram with a 6-month period. Achieved 800k+ total video views on Instagram. Generated 2M+ total impressions on Instagram. TikTok content accumulated 300K+ total impressions. Enhanced bartaco’s Instagram feed by implementing grid planners and elevating graphic designs, creating a more cohesive and aesthetic visual identity.
